Dear Friend,
If you've found The Virsa Foundation, you've also found JIVINITI. The Virsa Foundation, Inc. is our legally incorporated 501(c)(3) nonprofit organization, while JIVINITI is the public-facing platform through which we share our research, storytelling, and educational initiatives.
I never imagined I would one day start a nonprofit. After nearly two decades in global corporate marketing, severe burnout, multiple health diagnoses, and the loss of my father during the COVID-19 pandemic led me to ask a different question: What if our greatest personal and planetary challenges are more connected than we realize?
That question became our mission.
We begin by listening - through research that helps us understand how people think, feel, and make decisions. We then transform those insights into films, creative communications, and educational initiatives that inspire awareness, resilience, and a greater sense of agency.
Today, that work lives through initiatives like Project SHAKTI, Project GAIA - our nationwide research partnership with Ipsos Global Public Affairs - and our award-winning documentary, Third Degree Burnout – A Survivor's Guide, now expanding through a Global Impact Campaign.
I invite you to explore our work at JIVINITI.org. Thank you for being here, and for believing that meaningful change begins with understanding.
With gratitude,
Nivi Jaswal-Wirtjes
Founder & President
Our partners include 50+ global leaders in research, creative design, philanthropy, film, and nonprofit sectors.





















